SONY ALPHA

Sony Cyber-shot DSC-RX10 IV

The Sony DSC-RX10 IV a premium superzoom with a 24-600mm equivalent F2.4-4 zoom lens and a 20MP 1″-type stacked BSI-CMOS sensor. The new sensor brings phase detect autofocus to the RX10 series for the first time, adding depth-awareness, important for focusing lenses. The camera is also faster than its predecessor and can shoot at 24 fps with AF.

Sony α7 III

Capture the peaks of more decisive moments with the α7 III from Sony, packing newly developed back-illuminated full-frame CMOS sensor and other advanced imaging innovations, high-speed response, ease of operation, and reliable durability that are ready for various shooting needs.

Sony Alpha 7S

Presenting the a7S, the world’s smallest full-frame interchangeable lens camera. Images and video come alive with a breakthrough dynamic range. ISO sensitivity up to 409,600 reveals astonishing detail and colour even in the dead of night. Video excels with Full Pixel Readout without pixel binning, a 4K-optimized sensor and uncompressed 4K output via HDMI.